Privacy Policy.
privacy policy for Echelon Media ltd
Welcome to Echelon Digital Marketing Agency. We are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, and protect your information in accordance with UK Law, including the Data Protection Act 2018 and the General Data Protection Regulation (GDPR).
Information We Collect
Personal Data
We may collect and process the following types of personal data:
– Contact Information: Name, email address, phone number, postal address.
– Professional Information: Job title, company name.
– Technical Data: IP address, browser type, and version, time zone setting, browser plug-in types and versions, operating system and platform.
– Usage Data: Information about how you use our website, products, and services.
– Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.
How We Collect Your Data
We use different methods to collect data from and about you, including:
– Direct interactions: You may give us your personal data by filling in forms or by corresponding with us by post, phone, email, or otherwise.
– Automated technologies or interactions: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns.
– Third parties or publicly available sources: We may receive personal data about you from various third parties and public sources.
How We Use Your Information
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
– Performance of Contract: Where we need to perform the contract we are about to enter into or have entered into with you.
– Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
– Compliance with a Legal Obligation: Where we need to comply with a legal or regulatory obligation.
Sharing Your Information
We may share your personal data with the following third parties for the purposes set out in this Privacy Policy:
– Service Providers: Who provide IT and system administration services.
– Professional Advisers: Including lawyers, bankers, auditors, and insurers who provide consultancy, banking, legal, insurance, and accounting services.
– HM Revenue & Customs, Regulators, and Other Authorities: Who require reporting of processing activities in certain circumstances.
International Transfers
We may transfer your personal data outside the UK. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:
– Adequacy Decision: Where the UK has deemed the country in question to provide an adequate level of protection for personal data.
– Standard Contractual Clauses: We may use specific contracts approved by the UK which give personal data the same protection it has in the UK.
Data Security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.
Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Your Legal Rights
Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:
– Request access to your personal data.
– Request correction of your personal data.
– Request erasure of your personal data.
– Object to processing of your personal data.
– Request restriction of processing your personal data.
– Request transfer of your personal data.
– Right to withdraw consent.
Changes to This Privacy Policy
We keep our Privacy Policy under regular review. This version was last updated on 18/07/2024. We may update this policy from time to time by publishing a new version on our website.