VIP shutters
VIP Shutters
Transforming Digital Marketing in Home Improvement.
Echelon’s expertise in SEO and Website Design has not only led to significant improvements for VIP Shutters in the short term but also laid a solid foundation for sustained digital success and market prominence.
background.
VIP Shutters, a premium provider of custom shutters and window treatments, approached us to revitalise their online presence. They aimed to increase website traffic, enhance user experience, and convert more visitors into customers.
objectives.
- boost Organic Traffic: Aimed to achieve a substantial increase in organic user traffic to the VIP Shutters website.
- Increase Conversion Rates: Improve the rate at which website visitors convert into enquiries and sales.
- Boost Online Visibility: Enhance VIP Shutters' presence in search engine results and the home improvement/décor market.
the vip shutters menu.
seo
Keyword Optimisation
Conducted in-depth keyword research to target high-traffic, relevant search queries in the home décor and window treatment industry.
Content Strategy
Enhanced the website’s content to be more engaging, informative, and SEO-friendly, focusing on VIP Shutters’ unique offerings.
Technical SEO Improvements
Improved site architecture, loading speed, and mobile responsiveness to boost search rankings.
website design
User-Centric Design
Overhauled the website with a focus on user experience, making it more intuitive, visually appealing, and accessible.
Brand Representation
Aligned the website’s design with VIP Shutters’ luxurious brand image and values.
Responsive Design for All Devices
Adapted the website for seamless performance across various devices, reaching a broader audience.
results.
245%
Increase In Organic Users.
Our SEO strategies successfully drove a significant rise in organic traffic, indicating a stronger digital footprint.
46%
Increase In conversions.
The redesigned website, along with optimised user paths, led to a notable increase in customer conversions.
1%
Increase In visibility.
This increase, while modest, is significant in the competitive home improvement market, showcasing improved brand recognition and authority.
future plans.
The team at Echelon plans to continue driving growth for VIP Shutters through several key initiatives. We will implement advanced SEO techniques to keep pace with changing search engine algorithms and industry trends. We will regularly update the website design and content to maintain its appeal and effectiveness for users. By leveraging data analytics, we aim to refine our marketing strategies and identify new growth opportunities. Additionally, we will explore other digital marketing channels to enhance VIP Shutters’ online presence and customer reach.
Project Details
- Services Offered
- SEO
- Website Design
- Client Name
- VIP Shutters
- Sector
- Home Improvement